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Memories to Heirlooms

Remember When. . . it took a village to make a logo?

7/23/2018

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My first challenge was finding a unique name that spoke to my brand. After consulting a expert, my friend Pam at SlateConsultants.com, reading a book and articles and brainstorming hundreds of ideas, my sister suggested “Remember When,” the start of most of our family stories. I added Studio.
Next, I was looking for a logo that ideally had a image that had a hidden message -  easy right? Taylor Muir, a graphic designer I hired, offered some suggestions as did my friend Pam. All close, but not there.  
logo with vintage sewing machine
Logo with vintage large vintage sewing machine
After Googling creative logos I started thinking of a butterfly representing how I transform materials. The body could be a needle and the wings thread.  Amy Holland at Amy-Holland-Pottery.com and her daughter Fiona, both outstanding artists, worked with me and drew a butterfly. 
original drawing of butterfly from thread and needle
Taylor converted their drawing into digital form. Pam suggested some repositioning of the butterfly and Taylor finished the job. My family supported me through the process. My brother Chip and Mom both see a heart not a butterfly, which works as well since what I do is all about sentiment and love. I will always Remember When I developed a logo and all the talent, love and support I had.
Logo in an oval with butterfly on left
Logo in a line with butterfly on right
Remember When Studio with butterfly
Now that I have a logo I love, let's put it to use on a project for you.  Feel free to contact me and we can get started on your story.
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    Jean is the owner and designer for Remember When Studio.  

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